Being born in a time of war and conflict, Eitan isn’t what you would consider your common Personal Trainer.
Growing up in Israel meant that as a small child, his family was confronted by the hardships of war. Eitan’s father was called to arms and had to attend the war, while his mother (who was French) stayed in Israel with Eitan and his sister in seek of shelter. It wasn’t until the war cleared up that Eitan and his family were able to move to France. But due to this hectic period in his life, Eitan became a prospect to the multi-cultural lifestyle and soon after gained the gift of language. Eitan, therefore, speaks French, Israeli, English and Dutch. At the age of 18, having moved back to Israel, Eitan served 3 years of military service which boosted his mental and physical strength in more ways than one.
“The military profiled me with a score of 97, which is one of the highest possible scores. The profile is organized out of several mental and physical tests which ultimately determines your capability in the army. I was sent to the AirForce.”
Eitan is satisfied with his time in service, he debates that the military training made him more mature, resilient, perseverant, mentally strong and gave him the understanding of teamwork. After his military service, Eitan became a body-guard for a private company that entrusted his skills to protecting VIP’s (who were transporting their financial investments). Being entrusted to this specific line of work, one main task was to keep his job discrete. Especially since the person he was protecting was a religiously orthodox man, and Eitan lived with his father at the time, a fear he had was that his father would find his pistol. So he had to keep it (a magnum) hidden at all times.
The job gave Eitan the experience of keeping his senses aware at all times. “To be a bodyguard”, Eitan explains, “You have the spacial vision of the place around you not only at what is right in front of you. Years later, as a body-guard, I keep my eyes open in the gym. I have a mentality to improve the people around me. So I often try and help people even when they are not taking personal training classes from me.”
After being a bodyguard, Eitan began studying to become a therapist and after that, he studied insurance. This led to working in an office to create financial security for himself. This time his task was to be in charge of the claims department – and had to deal with the hardest clients with rental cars damages. “This really taught me a lesson in mental fortitude.”
For example: “Once my partner, at the time, drove and hit a taxi driver from behind. And called me for insurance advice. I saw the car and tried to visualize the entire scenario as she described it and as the taxi driver described it, using the damages on the car as a visual context. Through my bodyguard training, I set up the entire scene in my mind. I saw the damages on the car, the claims that were made and summed up that a majority of the damages must have been made from previous accidents. I managed to avoid the damage costs by confronting his fake damage claims. This is an example of how I used my military training in a real-life situation.”
After working at the insurance company for 3 years, Eitan decided that it really wasn’t where his ambitions lay and that the personal training was the direction he desired to go in.
“Sport is my passion for everything I do. I got promoted at my job but I always felt like there was something that I was missing.”
So Eitan started his personal training career in Israel, where he was a professional trainer for 14 years at the biggest institute called: Wingate Institute. Later his path led him to a special gym in Israel called the HomesPlace, where you need to complete a series of tests to get accepted. The specialty of the gym was that if you reach the target of 100 personal training sessions a month, you can receive free education at their fitness academy. There Eitan learned about several fitness techniques which he has taken with him ever since. And it helped him realize the world of fitness research and articles. This influenced Eitan to study: physics, fitness/lifestyle, health courses, posture, stability, coordination, balance, diseases, injuries and how to train pregnant women and kids. This way Eitan developed the combination between the two worlds of fitness: unconventional & conventional training.
“I used to be a sprinter at school, natural sprinting ability, also playing basketball and judo. Always busy with sports and I naturally started training at the gym. Of course, when you get a bit older you start working full time, but I took an interest in teaching myself a worldwide collection of sports philosophies, also having studied complementary medicine. I wanted to bring my knowledge from both sides for preventing disease/inflammation/sick and stressed/the combination between mind and body).” Other studies Eitan specializes in are reflexology, bach-flowers remedies, aromatherapy, training holistic fitness philosophies. Pathology, pharmacology, physiology, anatomy, Swedish-massage. As well as the naturopathy: which ties into your sports philosophies (is more of a natural way of healing people).
In Israel, they really force you to talk to all members of the gym, with strict rules and instructions. So Eitan didn’t feel any shame talking and marketing himself to people, so he naturally brought his mentality with him to Clubsportive, where he has been working for 8 years.
“Trainers are very hardcore people with a name and reputation. And it’s very difficult to get into this situation at the gym. But I just stepped in Clubsportive, with respect to other trainers, no shame and a preserving mentality. And bit by bit I made my way up to the client list I have today.”
For The Future:
“At this moment I’m extremely happy where I am with my family and little baby. The business is also good and very fulfilling, I have clients even from 2012-2014 who I’ve been training with and it’s absolutely amazing. Plus this gym is like a hand to a glove it fits perfectly with my ambitions and mindset. And I want to keep this cycle going on and on and being able to surround myself with people I can help, assist and be part of their life. And to show them a way of managing your lifestyle and dealing with daily struggles. My way is to give them what they need and try to show them the way to feel relaxed and happy. For me, this is a great gift if I can continue to do this for a longer time. It is a real top job its more of a mission for me. I continue to meet new people. I don’t miss anything for what I want to achieve in the future because I am incredibly satisfied with the environment around me. I live in the moment, and this moment is golden. I try to be open to new things, you can always learn from the things that come around, progress is around every corner. And everyone is a new story, a new project you can learn from. And that you can teach and learn a lot from as well.”